Customers already use the internet a lot to see the menu, reviews and restaurant locations, so why not have the opportunity to place their order? Enabling your customers to place orders online has significant benefits.
First of all, expand your audience to people who, either due to limited time or because they are in a place where they can not call, prefer online to order by phone. This is a way of ordering that saves the customer time and money (cost of calls), while it saves him from the process of giving his details every time he calls, as with the online system it is enough to give his details once. He can also find what he wants faster by accessing the menu or even his older orders. In addition, online ordering allows online card payment, which many prefer, especially when you do not need to look for ATMs at night.
At the same time, however, the ability to order online can be very useful for you, as you will reduce the calls you receive for orders, while you will not risk losing customers because they found the line occupied.
However, in order to boost your sales through online ordering, it is not enough to create a relevant website, but you also need to create a relevant mobile application, so that the user, who is on the road and wants to order from his cell phone. It is also important to motivate your customers to place their orders online by giving special offers.
Working with websites, which allow the user to choose from a wide variety of restaurants, is advantageous for you, as it is usually inexpensive, while it is also a good way for people to learn more, and why not, to try the dishes. your. Finally, to make sure everything is under control, it would be good to have someone in charge of the orders, so that the food always arrives on time.
You should not be afraid to try something new. It may be a little difficult to get used to something new at first, but over time, using technology will improve your sales and reduce your workload.
by Elena Karagouni (CABARE advises…)
Source: cabare.gr Online ordering can boost your business
